Scaling new heights

14 Aug 2014 by Brian Slade

Everyone who picks up our recent IPO document for Scales loves the feel. A high build UV overgloss creates a unique sensory experience that separates this document from other offers. A playful ‘apple sticker’ is applied to the cover to add to the pick me up and read me appeal. It can be a juggling act when up against crazy deadlines, but we managed to hold onto a number of the crafted elements like the apple pie graphs and neat flow charts.

 

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