IBBY Congress wins Best Award

12 Oct 2015 by Mike Tisdall

Congratulations to our brave client, IBBY Congress 2016, for their Bronze Award in the 2016 Best Awards Small Brand Identity category.

They allowed us the creative freedom to develop a cut through brand, website and promotional material to attract delegates to the 35th international congress on children’s literature – the first time ever in New Zealand and only the second time in the southern hemisphere.

The creative approach recognises that the tyranny of distance dictates that the Congress has to sell not only the Congress, but also the bucket list chance to visit New Zealand.

You can see the marketing case study here. And the website case study here. Or visit the full website itself here.

IBBY Congress website

Tags:
Related Posts. You might also like.

02 Apr 2019 by Mike Tisdall

Integrated Reporting: Connectivity of Information

It’s one of the core principles of an Integrated Report (<IR>). But many clients seem to think it’s one of the hardest. We’ll get to that in a minute – but spoiler alert: it isn’t really. First,...

14 Mar 2019 by Steven Giannoulis

Understanding the new

A number of recent new business wins have reminded me how much I love working on new clients. Don’t get me wrong, I’m not the sort of guys who are attracted by the ‘newest and shiniest thing’ but I love...

19 Feb 2019 by Mike Tisdall

Integrated Reporting: Don’t aim for perfection. Just get i...

I see too many clients hesitating to get on the integrated reporting bus. Often because they perceive that there’s a lot of internal change needing to happen before this is possible. Sometimes it’s because...

19 Feb 2019 by Steven Giannoulis

Principled brand decisions

Developing a brand strategy means making a number of significant decisions that drive multiple aspects of an organisation. Working with clients, my aim is to agree brand principles upfront that help leadership teams...

view all