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Our 5-Year Rollcall of ARA Winners
14 Jul 2020 by Mike Tisdall
Every year when the ARA Awards (Australasian Reporting Awards) are announced, we quietly congratulate each other, knock together a social media post a…
Clients have their own internal clients
19 Jun 2019 by Steven Giannoulis
“Well, you marketing people would think that”.
The workshop we were running for our clients had not started well. We were working with our marketing…
Understanding the new
14 Mar 2019 by Steven Giannoulis
A number of recent new business wins have reminded me how much I love working on new clients. Don’t get me wrong, I’m not one of the sorts of guys who…
Flying high
25 Oct 2018 by Mike Tisdall
Taking a deep dive into understanding our client’s businesses is always one of the most fascinating part of our jobs.
Last Thursday Gabe and Holly we…
What makes good client service?
2 Oct 2018 by Paul Saris
It’s the strangest experience when you’re climbing Mt Ngauruhoe on your way to reach the most beautiful coned top, when every step you take makes you…
When is a prescribed solution not the right answer?
17 Sep 2018 by Steven Giannoulis
The client briefing at their office had not felt right from the start. We had enjoyed working with this client for some time and had always thought we…
Sticking to your annual report timetable
3 Aug 2018 by Mike Tisdall
I’ve just spent two full days with about 20 annual report preparers on an integrated reporting training course.
In amongst the learning and sharing e…
A Good Experience
30 Jul 2018 by Paul Saris
What do clients want?
It’s been 25 or so years that I’ve been, in some capacity, in front of clients. In fact, longer if I add the time I’ve been in…
Tribe Behaviour
16 Jul 2018 by Steven Giannoulis
Spark has announced it's adopting an agile way of working across its business. I applaud them for so tangibly demonstrating their commitment to b…
What clients can expect
19 Jun 2018 by Steven Giannoulis
This week a client asked me for a service level agreement. We’ve produced a few of them over the years but for more technical processes such as websit…
Angels and devils
9 Apr 2018 by Paul Saris
'Angels and devils' is how one of my clients organises her stakeholders.
She’d prefer everyone to be an angel, a person that supports the c…
Both sides now
20 Mar 2018 by Steven Giannoulis
The following article by Insight CEO, Steven Giannoulis, was published in the March 2018 issue of NZMarketing magazine.
Client-agency partnerships ar…